Hello! 👋🏼 I’m
Peter van Sabben
Tech entrepreneur, strategic marketer, and startup founder coach.
15+ years of experience in digital & growth marketing and building and managing sales teams.
I push boundaries with both vision and execution and have co-founded pivotal platforms like Growth Tribe, Dutch Edtech, and TechMeUp.
What I’ve built
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![Growth Tribe]()
Growth Tribe
(Co-founder & CEO)
Digital courses & Corporate training in Growth & Digital Marketing, Data & AI and Digital Leadership. We’ve trained 35.000 professionals from 900 organisations.
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![Dutch Edtech]()
Dutch Edtech
(Co-founder & Board Member)
Connect the Edtech community nationwide to accelerate learning and education innovation. 125 paying members including many edtech startups and scale-ups in the Netherlands.
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TechMeUp
(Co-founder & Board Member)
We make interest free loans possible for talented students from underrepresented groups in tech, so that they can keep their lives & education going.
Work with me
Entrepreneurship = Placing Bets + Taking Calculated Risks.
I help de-risk the entrepreneurial journey and guide founders in making better decisions. How?
By employing a smart, systematic approach to entrepreneurship, leveraging proven best practices, and supporting leadership development.
This leads to clear direction. Focus. And faster execution.
Additionally, I help identify and address operational debt, ensuring it doesn’t derail your progress or slow you down.
Fractional CCO/CMO
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Validate your company milestones & maturity
Go-to-market plans & strategies
Growth Marketing & funnels
Product Marketing & Brand Communication
Work with cross functional teams
Help with hiring managers and your next c-level leader.
Org Design & Identify skills gaps
Foster a growth and experimentation mindset
Founder leadership development
Startup Founder Coaching
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Go-to-market plan & strategy
Growth Marketing, funnels & strategies
Product Marketing
Identify operational debt
How to hire your next leadership team and C-level
How to hire + build a b2b sales team
Founder leadership development
Fundraising advice
Founder dynamics & investor relationships
